Leadership and Maturity have real implications on your organization’s ability to create long-term, meaningful improvements to customer and user experiences. Budgeting, resources, time, and energy are allocated based on the emphasis companies place on UX and CX.
As organizations become aware of UX design principles and how they apply to their products and services, they move up to higher levels of UX maturity. The higher up on the UX maturity scale an organization is, the earlier and more consistently UX principles are applied to business decisions.
To understand how organizations become more user-centered, let’s take a closer look at each stage of UX maturity in this infographic.