Ward is a user experience and brand strategist, speaker and design educator. Before starting Drawbackwards in 2007, he built and managed several UX and brand design teams. Over the course of his 20-year career in design, Ward has had the opportunity to work with hundreds of brands, including Sony, Intel, IBM, Motorola, American Express, Insomniac Games and the NBA Phoenix Suns. His projects have garnered ADDY, Prisma and Emmy awards and have been featured by Entrepreneur, Inc, New York Times, Sports Illustrated and ESPN. Ward also shares his expertise with the next generation of designers as a professor of Design Entrepreneurship at Arizona State University.