Drawbackwards worked with FamilyLink to design a new genealogy app. The app was designed to leverage FamilyLink’s 500 million Facebook fans searching family history records and sparking conversation and research with other Facebook friends. By defining a simple, step-by-step search experience that is tailored to the unique needs of a genealogical search, Genseek provides a rich, simple, social experience for those researching or simply exploring their family history.
